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Improved checkout experience

Learn about the upgrades made to the Access Tonic ticket purchase journey.

Kate Thelwell avatar
Written by Kate Thelwell
Updated over 2 months ago

We are pleased to introduce the new Access Tonic checkout experience, redesigned to provide a faster, smoother, and more intuitive purchasing journey for consumers. With a modern layout, fewer steps, and enhanced features, this update aims to streamline the user experience, reduce checkout abandonment, and increase conversions.

Key Features and Enhancements:

  • Optimised for All Devices: The new checkout journey automatically adjusts to the screen size of the device being used, ensuring a seamless and intuitive experience for customers, whether they are using a laptop, tablet, or smartphone.

  • Enhanced Desktop Experience: The updated design has an ‘All-in-One’ event date and ticket selection view. Customers can easily explore and select available options with a more streamlined interface.

  • Mobile-First Design: With mobile purchases on the rise, the mobile interface has been designed to be touch-friendly, offering quick navigation and smooth scrolling for a hassle-free experience.

  • Ticket and Product Images: Use visuals to showcase ticket benefits, highlight venue areas, and promote add-on sales.

  • Embedded Website Widget: You can integrate the checkout experience directly onto your website to allow customers to complete their purchases without leaving the page. See steps below on how to add the new widget to your website.


Features to Boost Conversions:

  • Guest Checkout: A guest checkout option has been added, enabling customers to complete their purchase without the need to create a DesignMyNight account or log in.

  • Apple Pay and Google Pay: Mobile users can now complete their purchases quickly and securely using Apple Pay or Google Pay, eliminating the need to enter card information manually.

  • Add to Apple Wallet: Following a successful purchase, customers can instantly add their e-ticket to Apple Wallet for easy access.


Add the New Checkout to Your Website:

The new checkout is now active for all purchases made through DesignMyNight.com. To direct purchases made on your website through the new checkout, follow these steps:

  1. Log into the Tonic admin.

  2. Select Manage next to the event.

  3. Go to the Widget Wizard tab.

  4. Stay on the Ticket Widget V2 tab (you're directed here by default).

  5. Use the optional Widget Design and Widget Customisation tools to set a custom widget design.

  6. Copy the coding found in the Widget Code box and integrate this into the back end of your website.

Note: If you added the widget before January 14th, 2025, the old checkout will be active on your website. Follow the steps above to update the widget and switch to the new checkout, unlocking the latest features for your customers.


What’s Next?

We’re continually working to enhance the checkout experience. Further updates coming soon are:

  • Event Brand Widget Overhaul: Event organisers utilising the brand widget for sell tickets on their website will soon be able to take advantage of the new checkout journey.

  • Simplified Time Selection for Multi-Session Events: We are adding a simplified time selection view for events with multiple sessions, making it easier for customers to choose their preferred time slot.

Need Assistance? For any questions or feedback regarding the new checkout journey, please reach out to your dedicated account manager or contact our support team at [email protected].

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